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Google acquired DoubleClick in the year 2008 and uses it to make money from online advertisers and publishers. The online publishers make use of Google DoubleClick to display ads on their websites.
DoubleClick also allows advertisers to control how often and how long the ads are shown in the browser.
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The modules were curated according to the skill demand in the market and the industry requirements. Each module is handled by a professional with experience and knowledge in the field. Together they cover both basic and advanced aspects of Digital Marketing, giving the students a 360-degree knowledge on the same.
